About

From the deep South to the vineyard

Diplomat, corporate sustainability executive, wine writer. Her own account of how one career turned into the other — and why social responsibility has been the thread through all of it.

Portrait of Sandra E. Taylor
  • 2003–2008
    SVP, Corporate Responsibility
    Starbucks
  • Today
    Chief Executive Officer
    Sustainable Business International, LLC
  • Advisory
    International Advisory Council
    APCO Worldwide
  • Wine MBA
    Kedge Business School
    Bordeaux, France
  • 2015
    Exemplary Leadership Award
    Johnson Institute for Responsible Leadership, University of Pittsburgh
Beginnings

A curious child who wanted to go beyond the end of the block

As a young girl growing up in Birmingham, Alabama I was full of wanderlust, a curious child who always wanted to go beyond the end of the block. Since my father worked for an aircraft company, it came to me naturally. He was always telling amazing tales of travel and adventure.

I was 12 years old when I finally got my wish to take a big trip out of the US, with my family to Montreal for the World’s Fair. At the fair we were given “passports” and each time we entered a new pavilion we received a stamp. I remember promising myself, “one day I’m going to have a real passport and I’m going to travel to all these places!”

My mother Bernyce, my other great influence, was a devoted social worker. Through her dedicated service to others, I was schooled in the power of social responsibility. The coupling of these two passions has always driven my career and my personal endeavors.

Sandra E. Taylor in front of a brightly coloured mural
Education

Integration, journalism, law, and an MBA in Bordeaux

I was part of a group of young African American kids who integrated Ramsay High School in Birmingham, Alabama. Surprisingly I adjusted to these new surroundings and even became Features Editor of our high school newspaper.

After graduating I attended Colorado Women’s College where I majored in French, studied journalism and was Editor in Chief of our campus newspaper, the Western Graphic. I graduated with a BA degree. Next I received a JD degree from Boston University School of Law, and years later I added an MBA from the Bordeaux School of Management — now Kedge Business School — in France.

Career

From the embassy to the boardroom

My career began as a diplomat at the US State Department in Washington DC, where my law background came in handy in my embassy assignments abroad. I then served as a legislative assistant in the United States Senate, working on international trade policy.

My career blossomed when I took my skill set into the private sector, extending my experience into corporate public affairs, environmental sustainability, public relations, and communications. I have held leadership positions in top tier organizations, including The Eastman Kodak Company as vice president, where I led global public affairs, and Starbucks Coffee Company in Seattle, as senior vice president over global Corporate Responsibility, ethical procurement, and the Starbucks Foundation.

In her words

Not a response to a crisis — the way a business runs

When companies thought of social responsibility it was in the context of doing something after a crisis… So social responsibility was basically making restitution for bad things you have done. But if you haven’t done anything wrong, you had nothing to worry about. And that was pretty much my mindset too.

The evolution of CSR today requires a company to make a top-level commitment to the principles of treating the people and the planet well and then integrating these principles across the entire supply chain into everything you do. It’s not about responding to a crisis. It’s way more than installing energy-efficient lightbulbs in headquarters.

I believe that if every company assessed its entire chain from the raw materials through to the end of life of the product… if companies just did that and never gave a dime in terms of philanthropy, they could make a huge difference in the world.

From coffee to wine

A palate trained on coffee, turned on the vineyard

During my years at Starbucks, I traveled extensively throughout Central and South America, East Africa and Indonesia — honing my palate to discern distinct regional differences, unique flavors, acidity and varietals of coffees, and pursuing the importance of sustainable agriculture.

It was this work with the global world of coffee that helped develop and expand my decades-long avocation of wine: from growing to tasting to collecting. Knowing I wanted to pursue wine, I took a detour back to academia and got my MBA from the prestigious Bordeaux School of Management.

Now I was ready to strike out on my own.

Sandra E. Taylor kneeling beside an old vine in a vineyard
“One day I’m going to have a real passport and I’m going to travel to all these places.”
At the Montreal World’s Fair, age 12
Two ventures

One practice for business, one for the people buying the bottle

The consultancy came first. The consumer side grew out of it once it was clear that the people who could move the wine industry fastest were the ones shopping in it.

Sustainable Business International, LLC

The consultancy · founded and led by Sandra

The company she launched after Starbucks. Her stated mission: to assist food and beverage and consumer products companies at various stages of environmental sustainability and corporate social responsibility practice.

It is also where the Wine WATCH™ rating system was built — a Robert Parker-style assessment for sustainability rather than taste, scoring a winery across winemaking, agriculture, transportation, certification and humanity.

Discover Sustainable Wine

The consumer side

The public-facing half of the same work, and where Sandra writes and broadcasts for wine drinkers rather than for the trade — including the Discover Sustainable Wine channel on YouTube. It is also her direct line: every email address on this site is @discoversustainablewine.com.

The argument behind it is the one Vines and Values makes at length: it is the consumer who will change the way wine is produced and selected, the same way consumers moved food toward organic and cars toward electric.

Sandra E. Taylor standing on a path between vineyard rows
The books

Why she started writing

As pressure was growing for corporations to adhere to sustainability practices, I found I was in demand for speaking engagements as well as requests for blogs and journal writing. It was then that I decided to write a book on sustainability, the corporate world, and the wine industry. I love writing and I suppose my style is journalistic.

My second book was published after four years of research and investigation. The purpose in writing it comes from my firm belief that it is the consumer who will change the way wine is produced and selected. The guide is structured so that it is easy for the consumer to find the wines they like, for a price they can afford, with assurance that the wine is sustainable to the standards explained in the book.

From a young kid growing up in the deep South to the corporate world of big business, I have gone on quite a journey. But I am not done yet… So stay tuned!

Both books in full

Work with Sandra, or book her for your stage

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